Our Approach Delivers Value At Every Touchpoint.
We approach our clients' projects with a wide range of disciplines and skill-sets. By being "method-agnostic" we are able to create campaigns that holistically generate the greatest results. As each client's situation is unique, it brings to bear a different blend of skills to maximize results. Here is a short list of our range of disciplines.
In today's digital world, your website is your storefront. A prospective customer views your website as an extension of your service or product, and for this reason, it is imperative that you have not only an aescetically pleasing site, but also one of clean utility and function.
Our website development business focuses on using the Squarespace platform to accomplish these goals. We incorporate top shelf ascetic design and bold imagery, while still creating simple, user-friendly function and utility. We incorporate an Organic Search Engine Optimization (SEO) platform to maximize your footprint.
Our goal is to give you an online presence you can take pride in, but also to deliver you more customers that actually engage with you.
Google Pay-Per-Call Advertising
Most search engines have formal advertising campaigns, and also have space on a variety of display networks. In today's digital age, we have gotten used to searching for whatever good or service we want. For this reason, well orchestrated keyword and geo-targeted campaigns can generate massive amounts of growth for your company.
Another huge advantage of search ad campaigns is that we use pay-per-call. This means you are not paying unless someone either clicks through to your site or clicks to call you, you aren't charged. No waste.
Finally, search ad campaigns allow a very practical level of analysis. Campaigns can be streamlined and targeted, not just for specific demographics, but also for keywords and "geographic targeting." We work with every major search engine, as well as a few that have unique, "pocket markets."
Check out our Case Studies to see some of our massive success stories with Search Ad Campaigns.
Social Media Management
Social media has taken a foothold in our society. Just last year, 72% of adult internet users used Facebook - that is 62% of the entire population! Instagram, Twitter and Pinterest are all in the mid-20% range for the same statistic. Over 50% of adults who graduated college have a Linked In account.
This means that social media is the largest audience of any single marketing mechanism. To capitalize on this, your company's social media presence must be up to par. This means pages on all the major sites, with consistent branding, relevant content, all maximized for user optimization.
Our social media presence platform offers a cross-site branding strategy to increase public awareness, credibility, and generate new sales. Aside from first class design work, we also orchestrate content for maximum visibility for your target demographic?
Not doing Social Media optimization right now? You may be missing an enormous opportunity!
Social media has taken a foothold in our society. Just last year, 72% of adult internet users used Facebook - that is 62% of the entire population! Instagram, Twitter and Pinterest are all in the mid-20% range for the same statistic. Over 50% of adults who graduated college have a LinkedIn account.
Social media advertising campaigns allow you to take advantage of the massive audience of social media, with the definitive, targeted, cost efficient system of pay-per-click.
Our campaigns focus on Facebook, Pinterest, Twitter and LinkedIn. We use text, image and video ads, and geo-targeting, demographic targeting.
Check out our Case Studies to see some of the massive successes we have had with Social Ad Campaigns!
"A logo is not a brand." That is a quote from a Harvard Business Review article, but what does it mean? A lot of companies feel that a new brand is a new name or logo, and they throw it on their email signature and on their website, and it ends there. True Branding is so much more.
Branding is your story - it is about who you are and how you got there. Branding is your strategy - it is about how you plan to get to the next level. Branding is how you portray yourself - it is your voice to the public. Your brand is you.
At The NORBU Agency, we ensure not only that your brand matches you - your story, your strategy, your voice - but that your image and voice are consistent across mediums and messages.
Marketing Analytics. Business Intelligence. Business Analytics. No matter what you call it, the importance cannot be overstated: If you want a business that grows and can stand the test of time, then figure out what makes it tick, what the key performance indicators are, and make sure you get really good at doing them.
From a marketing perspective, it is all about generating leads and "conversions." Whether in your business a conversion is a new order of widgets, or the a new case for your firm, or another surgery patient, the goal is to get more and to pay less to get them.
We use multiple analytical tools to track your prospects from their first advertising experience through to their conversion as a client. Not only do we gather the info, but we give you the ability to follow it in "real time" with a customized dashboard for your campaigns.
Don't just spend on marketing and advertising. Know where that money is being spent, how effectively it is being spent, and be able to optimize it along the way. Don't just "Boom" - Experience the "Transparent Boom!"